Power of two

Since 2006 we build brands and beautiful experiences

Who We Are

Since 2006 la monda! is a multidisciplinary creative studio based in Barcelona and el Penedès with a food & wine division. Since 2014 in its location in el Penedès, la monda! focuses its research on the interaction between communications, design, food, wine and art.

La monda! is organized around Sandrine and Angel, its two creative-founders, working independently with their teams or jointly, depending on the type of project. One of the partners always leads and controls the whole process. Clients always speak directly with partners, without intermediation of account departments.

Hi, I'm Sandrine

SANDRINE M. ILARI
Art director. Co-founder partner

Linkedin
ELISAVA. graphic design
ELISAVA. product design
UPC. Master DIDSI
HOFMANN. Advanced creative cooking
HOFMANN. Pastry

Sandrine has been creative director and collaborator at a number of advertising agencies in Barcelona. She has been behind national and international campaigns and launches for Aigües de Barcelona, Nestlé, Gallo, "la Caixa", Fòrum Universal de les Cultures, Central Café, Bopan Roca, Caja Duero, Danone, Aquilea, Uriach Laboratories, Playboy Parfums, Rimmel London, Kate Moss Parfums, Coneinn, Turisme de Catalunya, Café Adonis, Casa Dover, Caffè Blu, Draco Gmbh, Almirall, Ono and Codorniu, amongst others. Finalist on a number of occasions for the Laus, SOGECAP and goliADs awards, she has held exhibitions at the Barcelona Centre for Contemporary Culture and been a teacher on the Advanced e-Management master's degree course at the Institut Químic de Sarrià (IQS).

Hi, I'm Àngel

ÀNGEL C. MAYORGAS
Consultant. Co-founder partner

Linkedin
ABAD OLIBA CEU. Postgraduate Gastronominc and enological communication
ESADE Marketing Management CDD
UPC Master DIDSI
UPC Tech. Architecture
HOFMANN Advanced creative cooking

Àngel combines his work with teaching Art Direction at Universitat de Vic. He has worked at two major Spanish companies as head of advertising and communication. He has been behind events such as the Formula 1 Spanish Grand Prix at Circuit de Catalunya, as well as corporate meetings in Europe, Africa and the USA. He has undertaken national and international campaigns and launches for Gran Teatre del Liceu, Roca, Guess, Prénatal, Mandarina Duck, Caja Duero, RACC, Henkel, Danone, Aquilea, Uriach Laboratories, Playboy Parfums, Rimmel London, Kate Moss Parfums, Coneinn, Café Adonis, Casa Dover, Caffè Blu, Draco Gmbh, Puig, Diesel, and Banc Sabadell, amongst others. Finalist for the Laus and goliADs awards, his work has been exhibited at the Barcelona Centre for Contemporary Culture and he has given lectures and master classes at the Barcelona Club de Marketing and UPC-BarcelonaTech.

What we do

We offer the best and accurate results to small and bigger companies. We take pride in what we do. Our services are designed to help your business. Even in ways you cannot imagine!

Brand Identity

We build brands for the future of tech, food, fashion, beauty and humankind. The brands we build and the experiences we create live at the intersection of clarity and surprise, and are positioned to matter in culture through shared values and ideals.

Disruption

We inherited our approach defined by disruption and continuous exploration. We have artist soul, we investigate new creative techniques, revolutionary methodologies and state-of-the-art technologies, to deliver multidisciplinary solutions tailored to your business needs. We strive to enhance companies through creativity

Packaging

Packaging is essential for brands, it is not just part of the product but something that identifies the brand with the costumer, adds value, it’s the first impression... But packaging is also more than a design. The enviroment needs new thinking. Here we are, and you?

Home economist. Food Stylism

Food styling and props styling for advertising, editorial, packaging, social media and other food photography projects. Home economists for television commercials, television programmes, online video, social media and feature films. Recipe writing and development.

Design thinking. UI/UX Design

Service Design is the future of the digital economy. In a world where users rely on digital interfaces to complete their journeys, there is a growing gap between expectation and gratification. In the absence of service design thinking, you can get trapped in creating great products that lack a personal connection with your users. As a service design company, we visualize your service with all its touch-points and align products & interfaces to it. With this approach, we identify and deliver customer satisfaction.

Advertising

Today's consumers belong to the most distracted generation in history. we produce compelling creative ideas that demand consumers get involved. A powerful, effective idea can be translated to work across multiple channels to engage with consumers at the optimum time. An idea needs needs to generate engagement, imagination and spark conversation across so many mediums. We believe new technologies are an opportunity to offer new solutions for our clients’ communication needs.

Our Works

We create brands, advertisings, products, and experiences that people love. Check out some of our works.

Bodegas Olarra

label

.

Caja Duero

advertising campaign

.

Terrafertil

packaging and photograpy

.

Skeindor

packaging

.

Aquilea

packaging

.

Bodegas Paniza

label

.

BODEGUES MACIÀ BATLE

naming & label

.

ALDI

label & illustration

.

ALDI

branding & packaging

.

ALDI

naming & branding

.

ALDI

branding & packaging

.

Laboratorios uriach-aquilea

packaging , photography & illustration

.

COTY

advertising campaign & POS

.

ROCA

advertising campaign

.

CASA PASQUAL AMOROS

branding, interiorism & strategy

.

granja comas

branding and packaging

.

laboratorios uriach

sales folder

.

kate moss parfums

advetising & POS

.

adidas

advertising, packaging & POS

.

caja duero

advertising campaign

.

RIMMEL LONDON

advertising, packaging & POS

.

generalitat de catalunya

communiation elements

.

casa dover

branding & photography

.

cafe adonis

brnding, estylism

.

Our Clients

Who we work with

The history of modern and contemporary design cannot be told without couples. It begins at the turn of the 20th century with Charles Rennie Mackintosh and Margaret MacDonald—two founding members of The Four, the iconic Glasgow School collective that pioneered Art Nouveau’s distinctively industrial armature.

Take for example the famous duos like Charles and Ray Eames, Aline and Eero Saarinen, and Florence and Hans Knoll, who are remembered for their landmark contributions to architecture and design. Each arrangement working slightly different than the next, these partnerships are at the heart of design’s most seminal trends, methods, and aesthetics.

Who can resist the allure of the functional romance? With the preponderance of historic examples, it seems only natural that a new class has taken up the reins

Keep In Touch

Feel free to contact us for any
project, idea or collaboration

sayhello@lamondadeideas.com

sayhello@lamondathefood.com

Nàpols, 266
08025 Barcelona
+34 934 733 308

Camí del Bosquet s/n
43713 Sant Jaume dels Domenys
+34 607 340 543